Insights

Two reusable pint cups of lager on a stadium concourse counter, with the crowd and pitch behind.

Articles

Reusable cup hire: the hidden costs venues should consider

Reusable cup hire can make switching from single-use simple. But repeated hire, loss and washing charges can add up. Learn what venues should consider.

A barista fitting an orange lid to a black reusable cup at an espresso machine.

News

One year on. Permanent reuse at iconic visitor attractions. No app required.

Blenheim Palace and Eden Project have permanently switched to returnable cup schemes using re-universe technology, eliminating approximately 620,000 single-use coffee cups annually and saving 27 tonnes of CO2e per year.

Articles

Digital reuse powered by re-universe

The re-universe returns platform makes it easy for people to return items for reuse or recycling, delivering a frictionless user journey and providing transparency, data and insights for industry.

News

re-universe wins the CleanTech Isle of Man Innovation Challenge!

re-universe won the prestigious Cleantech Isle of Man Innovation Award 2024 for their project to eliminate single-use cups and make the Isle of Man a leader in reusable cup technology.

A hand holding a reusable cup printed Return me for reuse, with Blenheim Palace behind.

Articles

Reuse Resolution

Blenheim Palace eliminates 500,000 single-use cups annually using re-universe's digital returns system with Circular&Co. smart returnable cups, preventing 30 tonnes of carbon emissions.

A hand holding a reusable cup printed Return me for reuse, with Blenheim Palace behind.

News

No Disposable Cup Day

Blenheim Palace eliminates 400,000 single-use cups annually using re-universe's digital returns platform with deposit-based returnable cups featuring RFID technology and QR codes for seamless reuse and refunds.

A person holding a reusable cup marked with a QR code and a phone showing their returns account, beside a cup return bin.

Articles

Making reuse a reality

The re-universe returns platform makes it easy for people to return items for reuse or recycling, providing transparency, data and insights.

A cafe worker at the counter, with a chalkboard menu and stacked cups behind her.

Research & Guides

Cup ‘Return for Reuse’ Schemes: What about VAT?

Guide to accounting for VAT and deposits on returnable reusable cups

Three app screens: scanning the code on a plastic bottle, a GBP 2.00 deposit balance with recycling totals, and scanning the code on a kerbside bin.

News

Global Recycling Day

Pioneering digital reuse and recycling projects with evian, Wimbledon, Blenheim Palace and Sainsbury's

News

Tony McGurk chats to FMCG CEO Magazine

Our Chairman Tony McGurk chats to FMCG CEO Magazine about DRS Deficiencies and why digitalDRS is the right solution

A hand holding an evian bottle and a phone open on the Scan, recycle & win page.

News

Celebrating a breakthrough year!

The organization reflects on pioneering digital reuse and recycling initiatives with major partners including evian, Wimbledon, Blenheim Palace, and Sainsbury's, plus leadership expansion with new CEO Doug Morwood.

A phone on grass showing the evian Scan, recycle & win page, beside an evian bottle.

News

Scan Recycle Win at Wimbledon with evian and Reward4Waste

Return4Reward is evian's first-ever digital recycling reward scheme, taking place within Wimbledon grounds and town centre.

Five-step diagram: download the app, scan the code on your recycling bin, scan the code on your container, place containers in the bin, then get your deposit back via the app.

Research & Guides

Digital DRS Dublin Trial: testing deposits through household recycling

A real-world Dublin trial tested whether consumers would use a digital deposit return system through household recycling, achieving a reported 94% deposit return rate.

A woman adjusting dials on a wall of mid-twentieth-century computing equipment.

Articles

The Fourth Industrial Revolution – Part II

Explores how digital transformation is reshaping society across retail, work, and recycling, emphasizing innovation over tradition in deposit return schemes.

A man leaning on a wooden rail, looking out over a recycling centre's collection bays.

Articles

The Fourth Industrial Revolution

Discusses the Fourth Industrial Revolution and how a chance conversation led to the creation of CryptoCycle

News

Press Release: Digital DRS Has the UK got the bottle?

Reward4Waste is an app-based recycling solution - a unique digital deposit return scheme, or digital DRS, that brings many benefits

Four Reward4Waste app screens: recycling totals, sign-in, a points balance with stats, and a reward confirmation.

Articles

Reward4Waste a Digital Deposit Return Scheme

Reward4Waste is an app-based recycling solution providing a unique digital deposit return scheme with blockchain and AI technology to track items through the circular economy.

The Materials Recycling World masthead above a stack of folded newspapers.

News

Press Release: Materials Recycling World A Viable DRS

Tony McGurk discusses Reward4Waste, a digital deposit return scheme for the UK, in Materials Recycling World interview

Three Reward4Waste app screens: a points balance with recycling stats, a sign-in screen, and a page for donating points to Keep Northern Ireland Beautiful.

News

2020 - Reward4Waste Reasons to Celebrate

Celebration of Reward4Waste achievements in 2020, including successful trial launch with Bryson Recycling and Mid & East Antrim Borough Council

Reward4Waste campaign banner: a Whitehead Primary School pupil beside the quote We love Whitehead. Recycling helps keep litter out of our town.

Research & Guides

Digital DRS Whitehead Trial: what consumers told us about recycling and return

A four-month proof-of-concept trial in Whitehead, Northern Ireland tested a digital approach to recording and rewarding recycling, with independent research by Queen’s University Belfast examining consumer attitudes towards digital and conventional deposit return schemes.

© 2026 re·universe

© 2026 re·universe