re-universe wins the CleanTech Isle of Man Innovation Challenge!

June 19, 2024 | Written by Rachel Warren

We have been announced as the winner of the CleanTech Isle of Man Innovation Challenge 2024. This accolade recognises our ambitious project to make the Isle of Man the first nation to eliminate single-use cups by transitioning entirely to reusable cups. Using our technology platform, smart reusable cups will see a deposit or penalty hold activated at point of purchase which will be refunded / released at point of return.

The rigorous six-month competition saw us stand out among thirteen finalists from around the globe. These finalists presented their solutions to an audience of 250 attendees on Thursday, 13th June, culminating in re-universe being selected as the winner of the Cleantech Award.

The awards were organised by the Department for Enterprise’s executive agencies, Digital Isle of Man, Business Isle of Man, and Finance Isle of Man, with the support of the Isle of Man Financial Services Authority and UNESCO Biosphere. The competition featured strong contenders from Denmark, Poland, Australia, New Zealand, and Singapore.

The re-universe platform is perfectly suited for a project of this scale, using advanced technology with unique coding and RFID to provide comprehensive item-to-item traceability, asset management alongside accurate data and insights. By collaborating with the Island to scale resources and infrastructure—including collection, sorting, washing, and logistics—the entire system is seamlessly integrated through the re-universe platform.

Using the latest technology, our platform connects the users card to the cup at the point of purchase, and refunds or lifts hold at point of return, in near-instant time. This requires no download of app or registration to use the scheme, bringing unparalleled ease to all who use it, whether they buy a drink in an independent coffee shop, a workplace, or an event such as the annual motorcycling TT race.

This win builds on our successful permanent projects at iconic visitor attractions, Blenheim Palace and the Eden Project, where they are achieving over 90% return rates and strong engagement.

The award underscores the significant impact that re-universe’s project could have on environmental sustainability, not just on the Isle of Man, but as a model for other nations striving to reduce waste and foster reuse practices.


“We were honoured to receive the CleanTech Isle of Man Innovation Award, we are impressed with the island’s commitment, passion and ‘can-do’ attitude to reduce single-use. This award highlights our joint commitment to set new standards in sustainability with a whole Nation approach. The Isle of Man will serve as a leading example for other communities and nations wanting to do better and switch to reuse”

Rachel Warren, CEO of re-universe


“The most powerful tool in sustainability is changing behaviour, re-universe exemplify this by identifying a real problem and providing a practical solution to enable change. We are delighted re-universe won the CleanTech award and are excited to see the possibilities of what we can achieve working for our Island.”

Kirree Gooberman – Head of Business Development, Department for Enterprise


View our winning pitch!

Get in touch!

If you’re ready to make the switch to reuse and are interested in learning more about re-universe, we’d love to discuss how we can assist you.

Email our team at hello@re-universe.com – we look forward to hearing from you!




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