Digital Recycling with evian
We couldn’t be prouder to be partnering with evian in their first-ever pilot digital reward scheme ‘Return4Reward’ at The Championships Wimbledon 2022, as part of their commitment to sustainability.
Visitors to Wimbledon are invited to scan the unique QR code on the recycling bin which opens up a web-app, and then scan the barcode on their evian drinks containers which captures the recycle.
Each time an evian drinks container is recycled through the Rewards4Waste platform the user will be entered into a draw to win a pair of tickets to the Wimbledon 2023 Women’s Finals.
Our work with evian will not end with Wimbledon, we are honoured to have them on-board our plans for the future to explore the benefits of Digital Recycling and Digital DRS.
#scanrecyclewin
“Our latest project at this year’s Wimbledon Championships is a key step in exploring how digital technologies can play a role in helping implement deposit return systems, making recycling as convenient and engaging for consumers as possible.”
Alexander Cramwinckel, Global Circular Economy Manager, evian