Eden Project

Live at the Eden Project, visitors pay £2.50 deposit for a returnable cup, which is refunded instantly upon cup return.

Visitors simply return the reusable cup into a smart returns machine, which recognises the cups return. Users ‘just tap’ the machine with their card or phone and their deposit is refunded almost instantaneously.

just tap

The Eden Project was already running a returnable cup scheme, but they were losing too many cups which was problematic. They turned to re-universe to elevate it with digital technology.

We integrated the reuse scheme onto our re-universe platform. The enhanced smart scheme reduces over-the-counter returns, cuts down on queues, improves the visitor experience, increases return rates, delivers real-time accurate data, and provides comprehensive stock management and auditing tools.

data driven

Data is at the heart of making reuse systems truly effective, and real-time, accurate data is non-negotiable.

At the Eden Project, our re-universe ‘telescope’ dashboard is live, tracking cups as they are sold, returned, and washed, providing instant insights into the entire cycle, every data point is precise and reliable.

This allows the Eden team to monitor the performance of their returnable cup scheme in real time, enabling them to make informed decisions and continuously improve their sustainability efforts.

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