End of use doesn’t mean end of life.

Our mission is to reduce waste through the use of pioneering digital technology as a platform to accelerate change to move towards system change and circularity.

Through unique coding and digital intelligence, re-universe (previously Reward4Waste) brings end to end transparency and accountability including rich data and insights.

Whole life recycling
Circularity to sales

Moving from a linear economy to a circular economy through recycling or re-using, whether it be drinks or food packaging, textiles or tyres, single use or re-use, is a step towards a brighter future.

Fabric Bottles
Plastic Bottle
Plastic Cup
Plastic Container
Coffee Cup
Cardboard Box

Making returning items easy

re-universe (previously Reward4Waste) inspires people to recycle through engaging, connecting and rewarding.

Using the re-universe (previously Reward4Waste) app, consumers see exactly where their item comes from, how to recycle it and when it reaches ‘end of use’ they are rewarded for sending it on its way.

Anytime, anywhere – at home or on-the-go

The consumer journey

Front end simplicity – back end intelligence. No more opaque provenance. No more confused citizens.

The journey may differ by project, but all share a common goal, to make it easy for people to return items for reuse or recycling. Reducing waste and keep valuable items in the circular economy for longer.


1. Get your phone
2. Scan the code
3. Be engaged
4. Return item
5. Get deposit / rewards


Do you want to improve your reuse or recycling?

We can help you achieve your DRS, EPR & sustainability targets. re-universe (previously Reward4Waste) is an app that rewards you for recycling. If you are a business and want to find out more, fill out the form to the right and we’ll get back to you as soon as possible.

Contact us today to find out more